Audience Profile

“The most widely distributed lifestyle magazine on the Isle of Wight”

Island Life targets a high-end audience through carefully selected distribution outlets.  Our readers include discerning and high disposable income families, through to the active retired. Our surveys demonstrate that our readers are successful in their careers and urbane in their tastes. In short, the kind of consumer who spends substantial amounts on maintaining their lifestyle and looking their best.

What age groups read Island Life magazine?


Who are our readers?

Our readers enjoy taking regular holidays, improving their homes and gardens and investing in high value items, the latest technology, luxury motor cars and regularly dining out. Typically, these purchases will be made within a 15 mile radius of our readers’ homes.


How easy is it to pick up?

Placing Island Life in suitable outlets is paramount when it comes to reaching the right readership. We asked readers who fitted the demographic of the magazine how easily they are able to pick up a copy on the Isle of Wight.